SWACUHO Executive Board Highlights — April 2026
Meeting Overview
Date: April 10, 2026
Meeting Time: 8:31am – 9:56 am
The Executive Board met virtually to continue strategic plan adoption, advance communication and technology practices, support upcoming professional development opportunities, and address ongoing operational and governance priorities.
Key Discussion Areas
Strategic Plan Adoption and Communications
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The Board formally adopted SWACUHO’s new Purpose Statement and approved updates to the Strategic Focus Areas.
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The Board discussed plans to share strategic goals publicly, allowing members to better see themselves in the work of the Association.
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The Communications Committee will support a campaign to share elements of the Strategic Plan across platforms.
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Strategic Plan webpage updated.
Professional Development & Engagement
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The Mid-Level Steering Committee shared updates on the Mid-Level Summit (June 4–5), including speakers, registration promotion, and ongoing planning.
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The Board discussed scheduling Virtual Roundtables through the summer, including both state-based and position-based sessions.
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Program planning continues for upcoming showcases, workshops, and the annual “Best of” Series.
Technology & Communication Tools
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The Board approved piloting Band as a communication platform and pausing use of GroupMe during the pilot period.
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Continued improvements are underway for the SWACUHO calendar, website banners, and content visibility.
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The Board reviewed options presented by the Career Pathways Committee for the future of SWACUHO’s LinkedIn presence, supporting a move toward a public group with moderated posting to increase engagement and visibility.
Corporate Partnerships & Sponsorships
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The Board discussed strategies to expand and strengthen corporate partner engagement, including clearer expectations around communication.
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Future outreach may include targeted vendor engagement and review of sponsorship benefits.
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The Corporate Sponsorship Committee continues follow-up work after the Annual Conference.
Awards, Recognition, & SHINE Initiatives
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Awards & Recognition is finalizing website updates and planning communications to support spring recognition efforts.
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The Board discussed refining processes for recognizing retirees and memorial acknowledgements, with follow-up conversations planned with Awards & Recognition.
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Leadership was encouraged to stay alert to campus-level awards and recognitions to elevate association-wide visibility for SHINE recognition.
Operational & Governance Updates
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The Board approved adding Gaggle (email listservs) as a line item in the 2026–2027 Executive Budget to support growing membership.
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Continued discussion occurred around the Donations Task Force, including identifying individuals with subject-matter expertise to support the work.
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Updates were shared regarding nonprofit conversations occurring across other regions.
Voting Items
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✅ Adoption of the new Purpose Statement
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✅ Approval of updates to Strategic Focus Areas
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✅ Addition of Gaggle service expense as a line item to the 2026–2027 Executive Budget
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✅ Approval of Mid-Level Summit Registration Rates (electronic vote on 4/1/26)
Treasurer Snapshot
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Fiscal YTD
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Current
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Total Income
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$285,746
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Total Expenses
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$(244,932)
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Upcoming Dates
Questions or Ideas?
Reach out to your State Director if you would like more information about anything mentioned here!
Arkansas State Director
Leanna Payton
Henderson State University
arkansas@swacuho.org
Oklahoma State Director
Whitney Arbaugh
Northeastern State University
oklahoma@swacuho.org
Texas State Director
Nicholas Brown
East Texas A&M University
texas@swacuho.org
